Survey

1. Do you enjoy the experience of shopping, or is it just a task?

A. I enjoy it

B. It's just a task

C. It depends on what I'm buying

2. Do you enjoy cooking with new ingredients you buy?

A. Yes, I love experimenting

B. Sometimes

C. I stick to what I know

3. Has a negative review ever stopped you from buying a product?

A. Yes, definitely

B. Yes, if there are many

C. No

4. How do you shop for gifts for others?

A. I plan carefully based on their interests

B. I look for popular/generic items

C. I give gift cards

5. How do you manage your loyalty program memberships?

A. Actively use many

B. Use a few key ones

C. Don't pay attention to them

6. How important is it that a product is Made in USA?

A. Very important

B. Somewhat important

C. Not important

7. How important is a store's layout and ambiance to you?

A. Very important

B. Somewhat important

C. Not important

8. How important is fast shipping to you?

A. Extremely important

B. Somewhat important

C. Not important

9. Do you consider the ethical practices of a company when shopping?

A. Yes, always

B. Yes, when I can

C. No, it's not a factor

10. How much time do you typically spend on a single shopping session online?

A. Less than 15 minutes

B. 15-60 minutes

C. 1-2 hours

D. More than 2 hours